Our Methodology
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“VIVI insights helps you make better decisions.”
Our Standard
VIVI is committed to deliver best-in-class operational cost and pricing information through rigorous data collection and analysis. VIVI strives for continuous improvement, encouraging out-of-the-(wine)-box thinking. We work closely with their clients to understand their unique needs and provide customized reports to meet their goals.
Our Models
VIVI’s models incorporate economic theory using proprietary software which is calibrated by industry specialists. Forecasts capture shifts in consumer preferences, market trends, vineyard production costs, technology, economic activity, government regulations and more. They use a variety of methods to collect and analyze data, including surveys, market analysis and industry reports.
Our Quality Control
VIVI’s analytical models start with our extensive efforts to collect and reconcile historical data. For each region we employ a distinct demand and supply model to generate our price forecasts. The accuracy of the models is tested over time by ‘forecasting history’ to see how the models would have predicted the past. The result is a forecast that is transparent and best-in-class.
An overview of our Wine Price Model – zoom in on the chart below:
